Danish Design Award celebrates innovation and extraordinary design efforts. From products to services and communication design. Across all categories, the common denominator among winners is that they do good and help improve our lives.

To create an identity that matches the noble goal, we found inspiration in the Danish design tradition of humanistic and democratic design. The result is a visual identity based around a unique typeface, Danish, and a simple graphical universe. For a look that combines tradition with innovation. To create a strong voice that promotes the power of design.